I am an Athlete, Mudd RunATLXtv
Rob Weller approached me with this vignette campaign and I jumped on it. ATLXtv is a new 24/7 television network focused on training, performance, athletic competition, and the lifestyles of all those out there getting after it and aspiring to live a more fit & athletic lifestyle. Our vignettes were used as a marketing tool for the ATLXtv network. Rob was able to collect home video of a few everyday athletes, and we shot footage of others. With Rob’s creative direction and script, I hired an artist and audio engineer to take my edits to the next level. Don’t get confused by the graphics though, this network was originally named MUSLtv.